Exclusive CPG Dinner at Groceryshop 2026

Why This Dinner

Groceryshop brings the entire industry to one city for one week.

We're taking it further. An exclusive, intimate dinner for CPG leaders — a curated space where you connect with top Walmart experts and peers serious about digital growth. Expect a curated guest list, a seated dinner, and a conversation with real substance to move your Walmart busines forward.

The Conversation

Using Walmart Keyword Data to Grow Digital Penetration

Most CPG brands are sitting on more Walmart search and keyword data than they realize - and leaving real growth on the table because they don't know how to read it, let alone act on it.

This fireside chat, led by a senior Walmart Connect speaker, cuts through the noise: what the keyword data actually tells you, how top brands are using it to win share of search, and where the biggest digital penetration gains are hiding right now.

On The Table

Walmart Connect is rewriting the rules on offsite ads, attribution, and video. Here's what's changing, and what it means for suppliers.

3P Is Now Enabled for DSP

Brands are already taking advantage. How does that impact suppliers?

Walmart Connect Is Changing Its Attribution Model

What does that mean for you?

CTV Is Growing Fast

DSP ads on Vizio are scaling quickly. More supplier budget is shifting to connected TV every quarter.

Event Details

Venue

Fleming's Prime Steakhouse & Wine Bar, Las Vegas (near Mandalay Bay)

Date

Wednesday, September 23, 2026

Time

7:30 PM PST

Audience

Suppliers attending Groceryshop

Hosts

SellCord & Walmart Connect

Walmart DSP Is Evolving. Are You Ready?

A supplier dinner focused on the latest Walmart DSP and CTV capabilities, and what they mean for brands looking to build more connected, measurable advertising strategies.