
Search Data · SOV · Retail Media · AI
The New Playbook for the Walmart Digital Shelf
A Private Executive Lunch
Date
July 28, 2026
Time
11:30 am – 1:30 pm EST
Venue
Sestina, The Compton Hotel · Bentonville, AR

The Walmart digital shelf is where the business gets decided - and the brands winning it are the ones turning search, share of voice, and keyword data into real business decisions, not just search tactics. Search visibility is the leading indicator. The brands ahead of the curve are using that data to inform assortment, content, and media investment - connecting the digital shelf to sales performance, not just the search results pageJoin SellCord, Walmart Marketplace, and Walmart Connect for a private conversation with a small group of Walmart suppliers ready to put their data to work.



The leading indicator.
Visibility tells you what's happening before the sales report does.
Who's gaining ground in your category and how to close the gap.
Using shelf data to inform what to carry, how to present it, and where to invest.
Who's gaining ground in your category and how to close the gap.
Connecting search performance to media investment through Walmart Connect.
11:30 am
11:45 am
12:00 pm
12:30 pm
1:00 pm
1:30 pm
Arrival & Welcome Reception
Sestina, The Compton Hotel
Opening Remarks
SellCord
Winning The Digital Shelf
Keynote Panel - SellCord
Wallmart Connect Fireside Chat
Roundtable Discussion
Walmart Marketplace Panel
Keynote Panel
Close & Networking
Presented by
