SellCord here 👋 Welcome back to The Walmart Insider.
This month: Walmart introduced new tools to help sellers stay competitive. Plus, we're sharing updates from Supplierville, Seller Summit, and the latest episode of The Marketplace Code.
Let’s dive in 👇🏻
💰 Price Competitiveness Score Now Impacts Pro Seller Status
Your Price Competitiveness Score now directly impacts Pro Seller status and rewards. Review your pricing regularly and use tools like Pricing Insights and Repricer to stay competitive and maintain program benefits.
👉🏻 Learn more
⚡️ ️New WFS Action Center Now Available
Walmart launched the WFS Action Center, a new dashboard that helps sellers identify inventory opportunities, restock faster, fix unpublished listings, and convert seller-fulfilled items to WFS.
👉🏻Learn more in the WFS Action Center Overview guide
📝 New Guidelines for Product Claims
Walmart has updated its Prohibited Products Policies with a new, comprehensive policy on product claims. The update introduces clearer requirements to help ensure transparency and build customer trust.
Why it matters: Sellers should review their listings and product content to ensure all claims are accurate, substantiated, and compliant with Walmart's updated standards.
👉🏻 Learn more
The grocery shift is happening
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Join former Walmart Grocery Merchants as we break down the digital strategies grocery and consumables brands need to win today.
✓ Digital shelf fundamentals
✓ Omnichannel growth strategies
✓ What Walmart merchants are looking for
✓ Actionable insights for grocery & consumables brands
Reserve Your Spot →
🥁 Introducing
After years of working with 500+ brands; knowing what's working, what's shifting, and where the real opportunities are, often before most brands see them.
That's exactly what Supplierville is for:
• Be first to know about our exclusive events
• Have a direct say in the topics we cover, your input shapes what we build
• Get access to a vetted network of top Walmart suppliers
And much more!
👉🏻 Apply now
🎙️ New Episode of The Marketplace Code
In our latest episode, David Milstein and Jake Lebhar discuss how Walmart is evolving beyond traditional retail through digital growth, Marketplace expansion, and a stronger focus on premium brands.
